AI Inside & Outside the Four Walls - Phil Crawford CTO of CKE Restaurants

21/03/2023 52 min Temporada 2 Episodio 62
AI Inside & Outside the Four Walls - Phil Crawford CTO of CKE Restaurants

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Episode Synopsis

Join the man, the myth, the legend - Phil Crawford, CTO of CKE Restaurants, on how he’s using AI to drive better efficiencies for his brand and what he thinks “the store of the future” will operate like.Moments to Listen for: Harnessing technology more efficiently to save time (labor efficiency), extract data easier (personalization efficiency), and please guests (revenue efficiency)How CKE is using new AI technologies at the drive-thruHow CKE is using AI on the back end to build proactive algorithmsKitchen efficiency and optimization strategies The next generation - what they’ll expect True contextual personalizationTwo critical components of a healthy franchisor-franchisee relationshipGiving back through GiftAMealAbout the Star Wars figurines Related Episodes: Savory’s Growth Formula Starts with Data Ownership – Josh Boshard  The Future of Data Starts Here – Darien Bates  Here’s What Innovation Looks Like – Amir Hudda, CEO of Qu (Part 2 of 3) Related Assets: 2023 State of Digital for Enterprise Brands GiftAMealConnect with Phil on LinkedIn Check out Qu's Annual State of Digital for Enterprise QSR & Fast Casual Brands