Listen "How to differentiate between advertising and marketing"
Episode Synopsis
In the restaurant industry, the words advertising and marketing are often used interchangeably but they could not be more different. The purpose of this episode is to clearly define both and how they should be used within the context of a restaurant brand.
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Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time.
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