ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "How to determine which metrics to track"
Episode Synopsis
Data can be a powerful marketing tool but it can also become a source of distraction. In this episode, Paul and Josh discuss the differences between leading and lagging indicators and why leading indicators can revolutionize your marketing efforts.
____________________________________________________________
Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time.
We have a lot more content coming your way! Be sure to check out our other shows:
Full Comp
Restaurant expert videos & webinars
More episodes of the podcast Restaurant Marketing School
How to Win with Hospitality
27/01/2023
How to Discipline Your Staff with Support
26/01/2023
How to Make Managing Costs a Winnable Game
23/01/2023
How to Make Your Menu Easier to Execute
19/01/2023
In God we trust