ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Episode Synopsis "Website Success Series #3: Defining Website Needs"
It is important to realize your website is not for you. You are not marketing to yourself – you are marketing to potential customers. You are not trying to sell products and services to yourself – you want THEM to buy from you. To do this you need to know how to appeal to them. What are their needs that you can serve with the products and/or services you offer?
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