Scaling a Business Beyond Etsy

01/10/2024 25 min Temporada 1 Episodio 33
Scaling a Business Beyond Etsy

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Episode Synopsis

In this episode of Really Good Conversations, Amy chats with Michelle Ferron, founder of Good Tuesday, a sustainably conscious stationery brand for those who want to organise their lives with style. Michelle shares her inspiring journey from launching the business on Etsy during the 2020 pandemic to scaling it into a million-pound company.  They dive into the challenges of growing a small business, including navigating Brexit, Royal Mail strikes, and a hacking incident. Michelle also reflects on key milestones, such as the rebrand and achieving B Corp certification. Michelle also offers advice on overcoming adversity and maintaining ethical business practices.    They discuss: What prompted Michele to start the business in lockdown  Challenges they have faced and how they've overcome them  Key milestones and achievements  Rebranding from Once Upon a Tuesday to Good Tuesday  Balancing profit and ethical practices  Value business advice  Growing a business and a family    Tune in to hear her valuable insights into business growth, resilience and profit.    Find out more about Good Tuesday at www.goodtuesday.com