Why Do The Peaks and Troughs Of Business Feel SO Hard?

14/07/2025 30 min

Listen "Why Do The Peaks and Troughs Of Business Feel SO Hard? "

Episode Synopsis

Running a business isn’t always a straight line - it’s a cycle of high seasons, quiet periods, and everything in between. This episode dives deep into how to manage those inevitable peaks and troughs with clarity, confidence, and strategy.Learn why the “feast or famine” cycle happens and how to break free from it by building a proactive sales pipeline, managing energy effectively, and planning your business around your life - not the other way around. From setting client boundaries and booking ahead, to creating space for intentional downtime and course creation, this episode is packed with actionable insights for service-based entrepreneurs, consultants, creatives, and coaches.If you're ready to future-proof your business and lead from a place of intention instead of reactivity, this one’s for you.How to identify and anticipate seasonal trends in your businessStrategies for managing slow months without slipping into scarcity mindsetWhy proactive sales planning is key to long-term stabilityHow to book clients in advance and set respectful boundariesCreative ways to use quieter periods for content, course development, and strategic planningThe importance of sharing client wins (without sounding salesy)Using nervous system awareness to stay grounded during business dipsStructuring your year around your energy, family, and financial goalsMEET YOUR HOSTSHayley Appleby-Burtt – Branding expert, designer & creative genius. Founder of Orange Lamb. Loves a dance floor moment.Lorraine Lewis MBA – Award-winning speaker, charity founder & business leader. CEO of The Lewis Foundation, ex-lawyer, and adrenaline junkie. Siobhan Mears – Multi-entrepreneur, business strategist & mentor. Founder of The Mears Collective & Elevate Base. Mindset queen & wellness advocate.Pippa Savory – Leadership coach, wellness enthusiast & adventure seeker. Interior design lover & nature-obsessed entrepreneur.Together, they’re bringing you REAL conversations about business, success, mindset, and life.HELP US GROW! If you loved this episode, here’s how you can support us:RATE – Give us a 5***** review on Apple Podcasts & SpotifyREVIEW – Tell us what you think! Your feedback helps us create more of what you love.SHARE – Know a female entrepreneur who needs this? Send this episode to her now!Let’s create the ultimate support network for women in business.JOIN THE REAL TALK COMMUNITYConnect with us:Have a question, challenge, or topic you want us to cover? Submit your question via email [email protected] to be featured on the show? Send us a voice note via Instagram sharing your business challenge, and we might answer it in an upcoming episode!

More episodes of the podcast Real Talk Podcast