In this episode, Craig and Jack discuss various aspects of business growth, goal setting, and the importance of having the right team. They emphasize the importance of setting both quantitative and qualitative business goals, mentioning their shift from purely numerical targets to more value-driven goals that contribute to the overall enterprise value. They touch upon the concept of "visionaries" and "integrators" within a company, highlighting the effective pairing in these roles.The conversation also covers the EOS (Entrepreneurial Operating System) model from the book "Traction," which they credit as a significant factor in Dominion's growth. They discuss how personality assessments, like the Culture Index and Predictive Index, revolutionized their hiring and management processes by providing a quantitative and qualitative understanding of employees' personalities, leading to better job fit and internal communication. They will continue discussing tools and vendors that help grow their business in the next episode. 

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