How can one woman's mission to stabilize families through homeownership ripple out to transform entire communities—and even the world? In this episode of the Real Estate Excellence Podcast, Tracy Hayes sits down with Dana Johnson, a dynamic leader in real estate and economic empowerment. Dana shares her journey from aspiring fighter pilot to real estate mogul, highlighting how owning a home can offer not just wealth but stability, resilience, and generational impact. She delves into her work with the "She's Owning It" Home Buyers Club, a 10-module course that arms women with the tools to leverage real estate for financial growth. Dana also talks about graduating from Goldman Sachs' One Million Black Women program, revealing how it enhanced her business acumen and helped scale her mission to close the wealth gap. She opens up about mentoring agents, the power of RPAC, and how grit, education, and community are foundational for success in today's real estate climate. A must-listen for anyone ready to break ceilings and build legacy. Inspired by Dana's mission? Reach out, join the "She's Owning It" movement, and take that first step toward building generational wealth through real estate. Follow Dana Johnson on social media and get involved with your local real estate associations!   Highlights: 00:00 - 13:30 Foundations of Impact Dana's passion for real estate Power of homeownership for community stability Insights from Goldman Sachs 1MBB program Social impact and access to capital Transformational success stories 13:31 - 27:50 She's Owning It Movement Creation of She's Owning It Home Buyers Club 10-step homeownership and investing course Faith-based approach to financial empowerment Addressing the wealth gap for women Real-life results and community accountability 27:51 - 41:10 From IT to Real Estate Dana's journey from tech to real estate Lessons from buying her first home at 23 Passion for education and mentorship Surviving the 2008 market crash Grit and consistency as career anchors 41:11 - 54:10 Coaching and Connection Mentoring new agents with systems and strategy Identifying agent and client personas Importance of organic networking Leveraging technology for follow-up Staying visible and intentional 54:11 - 1:08:00 Advocacy and Mindset The power of mindset in down markets RPAC advocacy and agent involvement Collaborating with top producers Real estate as a service ministry Free resources and relationship building 1:08:01 - 1:21:40 Branding with Purpose Everyday branding and marketing tips Leveraging identity and visibility Practical networking scenarios Building consistency with community Final thoughts on service and impact   Quotes: "If you stabilize a family, you'll stabilize a community. If you stabilize a community, the world is going to be better." – Dana Johnson   "We don't just sell homes—we teach women how to emotionally and financially own them." – Dana Johnson   "I was my worst client. If someone takes longer than four years to buy a home, I'm retiring." – Dana Johnson   "I'm just a speck of dust with a shelf life, but the impact I help make can last generations." – Dana Johnson   To contact Dana Johnson, learn more about her business, and make him a part of your network, make sure to follow him on his website, Instagram, Facebook.   Connect with Dana Johnson! Website: https://provincerealtygroup.com Facebook: https://www.facebook.com/dana.o.johnson.2025 YouTube: https://www.youtube.com/@ProvinceRealtyGroup LinkedIn: https://www.linkedin.com/in/danaojohnson TikTok: https://www.tiktok.com/@danaojohnson   Connect with me! Website: toprealtorjacksonville.com   Website: toprealtorstaugustine.com    SUBSCRIBE & LEAVE A 5-STAR REVIEW as we discuss real estate excellence with the best of the best.   #RealEstateExcellence #DanaJohnson #HomeBuyersClub #SheOwnsIt #WomenInRealEstate #GenerationalWealth #BlackWomenInBusiness #RealEstateMentor #RPAC #CommunityHousing #FaithAndFinance #WealthBuilding #JacksonvilleRealEstate #FirstTimeHomeBuyer #WomenInvestors #EconomicEmpowerment #LuxuryRealEstate #RealEstateEducation #RealEstateLeadership #MortgageMindset

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