Collaborations are gaining in popularity lately and it’s easy to get caught in the trap of doing them just to do them. But what you need to keep in mind is whether or not collaborations make sense for you and your business as a marketing strategy. In today’s episode, I’m sharing what collaborations are, why they sometimes don’t work, and how to determine if they are right for you. Plus, collaborations are not one size fits all, so try a few different ones and see how it feels.  Join my group program, Activate, where you’ll create stronger foundations, more consistency and sustainable growth. Become the CEO you were always meant to be.  Full show notes available at www.melissafroehlich.com/137 Where We Can Connect:  Join my group program, Activate www.melissafroehlich.com Join The UpLevel Lounge® Facebook Group  Subscribe to the Podcast Connect with Melissa on Instagram Follow Melissa on Facebook  

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