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Listen "028 - Launching a Content Studio, with Adrian Alfieri, CEO and founder of Verbatim"
Episode Synopsis
Hear how founders of early-stage companies launched their businesses. This week I’m talking with Adrian Alfieri, CEO, and founder of Verbatim Labs. A content studio that helps early-stage teams launch and scale their online content production.
We discuss:
Why brands should turn on their content machine
Why expert interviews are such a powerful content tool
How Adrian discovered the company pain point that launched him into building his company
Interview mistakes he made early on
The difference between pillar content and SEO
Why he’s purposeful about limiting the growth of his business
Company Website:
https://www.verbatimlabs.com/
Adrian’s LinkedIn
https://www.linkedin.com/in/adrian-alfieri/
Adrian’s Twitter
https://twitter.com/adrianalfieri
We discuss:
Why brands should turn on their content machine
Why expert interviews are such a powerful content tool
How Adrian discovered the company pain point that launched him into building his company
Interview mistakes he made early on
The difference between pillar content and SEO
Why he’s purposeful about limiting the growth of his business
Company Website:
https://www.verbatimlabs.com/
Adrian’s LinkedIn
https://www.linkedin.com/in/adrian-alfieri/
Adrian’s Twitter
https://twitter.com/adrianalfieri
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