Lance Klessig has been involved in agriculture his whole life in a variety of roles from working on a dairy farm, to working for the Soil and Water Conservation District, but in 2020 he and his wife purchased their own farm. Because of their willingness to pivot and focus on marketing experiences and finished food products instead of commodity's he was able to quit his off farm job after only two years! Lance shares many of their secrets to success and if you've considered incorporating some sort of an agritourism enterprise to your farm or ranch, this is not one to miss.

Resources Mentioned:
What Your Food Ate - David Montgomery
Youtube
Soil Health Academy

As always, check us out at Herd Quitter Podcast on Facebook and Instagram as well as at herdquitterpodcast.com. You can also check out Pharocattle.com for more information on how to put more fun and profit back into your ranching business!

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