Welcome to The Tipple; Raising the Glass’ short pour, where we take a closer look at the people, trends and ideas shaping our industry.In this episode, Rom chats with Denise Hamilton-Mace, who brings over two decades of hospitality experience to the fast-growing world of low and no alcohol drinks.Denise is the host of The Low No Drinker Podcast and founded the Low No Drinker Magazine.Denise shares how her own journey during the pandemic opened the door to this space, and why choice, not replacement, are at the heart of the movement. From shifting consumer perceptions to the evolving role of hospitality, they talk about innovation and the language shaping how we see “low and no.”Here’s what you’ll take away:• Denise’s 24-year career in hospitality and what drew her to low/no during the pandemic• Why the availability, and quality, of alcohol-free drinks has improved dramatically• The role of health and wellness trends in changing drinking culture• Why open-mindedness is key when trying low and no options• How language and marketing can make or break a category• Inspiring stories from founders pioneering the low and no space• Why inclusivity matters for social experiences and the future of hospitalityWe hope you enjoy our little tipple!LINKShttps://www.linkedin.com/in/denisehamiltonmace/https://www.lownodrinkermagazine.com/https://podcasts.apple.com/gb/podcast/mindful-drinking-moderation-in-midlife-low-no-drinker/id1701338793 https://raisingtheglass.co.uk/https://www.linkedin.com/in/rebecca-oliver-mooney-65730614/Podcast production by https://www.gingerwizard.co.uk/

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