Listen "Interview On Digital Transformation with Jean-Christian Bergeron, CEO of RUBIS East Africa, Kenya's Largest Fuel Network With 230+ Stations. "
Episode Synopsis
This is an interview I had with Jean-Christian Bergeron, CEO of RUBIS East Africa on the launch of the RUBIS brand in Kenya following the acquisitions of Kenol Kobil and Gulf Energy in 2020 which has 230+ fuel stations in the region as well as their digital transformation as a business.
RUBIS is using digital technologies to transform the utility and convenience of its offerings such as having fuel stations that offer free WIFI, their cloud-linked fuel card, and a mobile app that has been downloaded over 20,000 as of this recording. Jean-Christian indicated that they plan to have 20% of their revenues from digital services.
In addition, we also spoke on how they see RUBIS being positioned for renewable energies and electrification in the future. I hope you enjoy listening to our brief but interesting conversation here on the Pure Digital Passion podcast with Moses Kemibaro!
RUBIS is using digital technologies to transform the utility and convenience of its offerings such as having fuel stations that offer free WIFI, their cloud-linked fuel card, and a mobile app that has been downloaded over 20,000 as of this recording. Jean-Christian indicated that they plan to have 20% of their revenues from digital services.
In addition, we also spoke on how they see RUBIS being positioned for renewable energies and electrification in the future. I hope you enjoy listening to our brief but interesting conversation here on the Pure Digital Passion podcast with Moses Kemibaro!
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