2022 Consumer Insights - Dara Busch, 5WPR

PR's Top Pros Talk
24/03/2022 8 min

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Episode Synopsis

Is in-person shopping making a comeback? Dara Busch, CEO, 5WPR, offers insights from the company’s 2022 Consumer Culture Report. She shares examples of how brands are shifting their strategy to put a bigger emphasis on the in-store experience. Dara also dives into the increased demand from consumers drives for brands with ethical and sustainable products and packaging. 
 Download 5WPR’s 2022 Consumer Culture Report here.
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