ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Ep.76 | Zac Selby | Global Head of Digital Strategy at dentsu"
Episode Synopsis
This week Sean sat down with Zac Selby, Global Head of Digital Strategy at dentsu.We discussed 👇 00:15 - Zac’s Journey into AdTech & Moving to London04:15 - Local vs Global Media Buying Explained07:55 - Inside a Global Role & AI Roadmap11:40 - Smarter Measurement: Behavioral & Attention Metrics19:20 - Career Advice & Building Visibility23:15 - Quote to Remember: “What Stands in the Way...”
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