Ep.59 | Gregg Rogers | Senior Director, Curation Partnerships at Equativ

04/02/2025 44 min

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Episode Synopsis

This week on the show Sean is joined by Gregg Rogers, Senior Director, Curation Partnerships at Equativ.

Chapters below 👇
🎙 Gregg’s Career Journey
🎙 The Evolution of Equativ and Its Mission
🎙 Breaking Down Curation: Why It’s More Than Just a Buzzword
🎙 SSP vs. DSP: Why Curation on the Supply Side Matters
🎙 Addressability & Audience Targeting
🎙 AI, Creative Personalisation & Commerce Media
🎙 Predictions for 2025
🎙 Gregg’s Career Advice