This story was originally published on HackerNoon at: https://hackernoon.com/social-mechanics-harnessing-user-connections-for-product-growth.
Guide with examples for growth product managers on how to apply social networks strategies to acquire, onboard and retain users.
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Social apps demonstrate high retention rates and enjoy the luxury of having thousands of high-frequency users. While many businesses are not created for everyday use and rather have weekly or monthly usage cycles, we, product managers, still tend to wonder – is there a way to adapt social media strategies to our product?

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