Beyond the Metrics: How to Grow a Brand That Feels Human | 124: Kamya Marwah

03/11/2025 43 min Episodio 124
Beyond the Metrics: How to Grow a Brand That Feels Human | 124: Kamya Marwah

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Episode Synopsis

Kamya Marwah is a content and community lead at Jely, a top 1% LinkedIn creator, and the founder of Kamya’s Art Studio. Known as “your neighbourhood marketer,” she blends strategy with storytelling, calmness with creativity, and corporate with personal. From B2B startups to mandala art, Kamya brings a unique energy to everything she does, thoughtful, ambitious and rooted in real connection.In this episode, Kamya shares her story of moving from Delhi to London and discovering what it really takes to build a standout personal brand. Learn practical tips on growing an audience, building trust on LinkedIn, and staying consistent while keeping things human. It’s a great reminder that showing up online can open doors, spark ideas and help you build something that lasts.Connect with Kamya:https://www.instagram.com/kamyas_creatives/ https://www.linkedin.com/in/kamya-marwah/https://myjulip.com/kamyamarwahTimestamps:00:00 – Cold open: forget about going viral00:52 – Write posts like you're talking to a friend01:15 – Intro and welcome01:21 – Meet Kamya: content and community lead, marketer, artist02:00 – How she came up with “your neighbourhood marketer”03:30 – The early days of showing up online05:12 – The first posts that gained traction06:48 – Balancing structure with personality in carousels08:27 – How Canva helped her find her creative edge10:09 – What others started copying from her content11:55 – Thoughts on originality and personal voice13:32 – Growing a brand that blends art, humour and ambition15:00 – The role of kindness and calm in content16:36 – Why community-first beats content-first18:14 – Discovering what really resonates on LinkedIn20:03 – How she tracks performance and doubles down21:40 – Going from 0 to 20k followers23:18 – Her best tip for beginner creators24:59 – Making time for content while working full time26:21 – What she’s learned from her art business28:00 – Her approach to building trust online30:06 – Using Instagram to show another side of her brand31:44 – Dealing with self-doubt and creative pressure33:30 – How to keep showing up when it’s hard35:12 – Ambitions and future plans36:47 – Her favourite tools (Notion, Canva, ChatGPT)38:25 – Advice to her younger self40:00 – What most people misunderstand about personal branding42:00 – Final thoughts and thank you43:20 – Where to find Kamya and follow her work
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