ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Mastering the Basics of B2B Marketing (w/ Special Guest Elias Rubel)"
Episode Synopsis
On this episode of the Funcast, Operating Partner Paul Stansik is joined by CEO Elias Rubel, whose team at Matter Made works with B2B marketing teams big and small to help accelerate their revenue growth. If you've ever wondered how to organize a marketing team, the right way to interview a marketing leader, the foundation you need in place to launch an effective demand generation campaign, or what leaders of companies like Loom, G2, Dropbox, and other unicorns are doing to tune their inbound lead machines, this one is for you.
More episodes of the podcast Private Equity Funcast
Marionettes, Metrics, and Medieval French Lit: A Conversation on UX and Life with Leah Reich
30/09/2025
Exit-Ready Marketing: Shiv Narayanan on Making Marketing Measurable in PE-Backed Companies
10/06/2025
From Hype to Impact: Deploying GenAI in Real Businesses with Chris Taylor of Fractional AI
25/03/2025
Predictions and Strategies for 2025
13/01/2025
In God we trust