In Episode 2 of “Prepare to Shift,” host Tarik Moody from HYFIN continues his enlightening conversation with Terrand Smith, widely regarded as the “Queen of Commerce.” Drawing on her billion-dollar corporate background and her leadership at 37 Oaks, Terrand discusses the importance of recognizing a company’s broader purpose—an insight she refers to as a “purposeful perspective.”Together, they explore how entrepreneurs can become more aware of their true potential, overcome day-to-day barriers, and think beyond personal objectives to drive meaningful impact. Terrand explains why “it’s bigger than you,” illustrating how this mindset shapes mission and vision statements, influences business strategies, and fosters stronger connections with communities, teams, and customers.Whether you’re just starting out or looking to scale, this episode provides timely guidance on balancing individual aspirations with a larger, purpose-driven approach.

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