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Listen "23. PR Success Story: Moving Away from Traditional PR, Finding Your Own Way and The Power of Networking With The Wilder Collective's Nicky Elliott"
Episode Synopsis
In this episode PR expert Pippa Goulden chats to Nicky Elliott, founder of The Wilder Collective, an online community for female founders and freelancers. Nicky shares her refreshingly honest journey from a 15-year career in events to launching a children's clothing brand, which ultimately evolved into creating a thriving community where women in business support each other.What We Cover:Nicky's Business Evolution: How her initial clothing brand 'Wilder Ones' paved the way for The Wilder Collective and her popular podcast "Women's Business"PR Truths: Nicky's candid experience with a PR agency that cost "a lot of money for nothing" and how she now approaches PR differentlyCommunity Building: The power of authentic connections and how Nicky grew her audience by being intentional with her contentNetworking Without the Ick: Why networks are absolutely fundamental to business growth (even if the word gives you the fear!)Wilder Live Event: Nicky's exciting new venture creating the event she wished existed for female foundersTop Takeaways:Why podcasts are a brilliant PR tool for creating genuine connectionsHow to find your voice and stand out by discussing topics you truly care aboutThe importance of "throwing mud at the wall" rather than overthinkingWhy your network is often your most valuable business assetHow standing for something attracts exactly the right people to your brandWhy you need to stop overthinking and get on and do itFind out more about Nicky and her brilliant network, events and Wilder Live: https://thewildercollective.co.ukConnect with Nicky on Insta here and on LinkedIn here And once you've had a listen you can: - Use the code SMALLBIZ15 to get 15% off your annual membership to The PR Set - just £382.50 for a whole year of PR!! available until 6pm on Monday 8th Dec. Use this link here and the discount will be automatically applied - Join my DIY PR membership using the code POD50 to get 50% off your first month - this will give you all the knowledge and confidence you need to get results for yourself. Have a look here - Follow me on instagram @pippa_the.pr.set or LinkedIn (@Pippa Goulden) for more tips and insight into the world of PR Find out more at www.theprset.com and book a discovery call with me to chat more here or email me [email protected]
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