41. PR Success Story: Emma Thomas - From Redundancy To Getting Known as a leading name in the menopause space

30/09/2025 33 min
41. PR Success Story: Emma Thomas - From Redundancy To Getting Known as a leading name in the menopause space

Listen "41. PR Success Story: Emma Thomas - From Redundancy To Getting Known as a leading name in the menopause space "

Episode Synopsis

Ever wondered how to transform career upheaval into entrepreneurial success? Meet Emma Thomas, who turned redundancy into opportunity and built herself into one of the UK's leading voices in midlife and menopause.In this inspiring episode, Emma shares exactly how she's got known for what she does - from launching her top-25 ranked podcast "Middling Along" with a secondhand microphone to landing features in The Guardian and beyond.What you'll discover:Why Emma started her podcast despite thinking it was "ridiculous" - and how it opened doors she never imaginedHer strategic approach to guest selection and why she doesn't accept every pitchHow to use podcasting as a PR tool, not just marketingThe art of spotting trends and making your pitch about the bigger pictureHer refreshingly honest take on wearing multiple business hatsEssential advice for nervous first-time pitchersListen to Emma's Podcast Middling Along HereConnect with Emma on LinkedIn hereFind out more about working her hereAnd once you've had a listen you can: - Use the code SMALLBIZ15 to get 15% off your annual membership to The PR Set - just £382.50 for a whole year of PR!! available until 6pm on Monday 8th Dec. Use this link here and the discount will be automatically applied - Join my DIY PR membership using the code POD50 to get 50% off your first month - this will give you all the knowledge and confidence you need to get results for yourself. Have a look here - Follow me on instagram @pippa_the.pr.set or LinkedIn (@Pippa Goulden) for more tips and insight into the world of PR Find out more at www.theprset.com and book a discovery call with me to chat more here or email me [email protected]

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