Jennifer Adler is the founder and CEO of Adler Public Relations. With more than 20 years of experience, she has represented high-profile clients across industries ranging from real estate and hospitality to healthcare, finance, and nonprofits. In this episode, she shares how luxury brands are adapting to shifting consumer expectations, the importance of crisis preparedness, and what it’s like working with Medieval Times.Key Takeaways:- The state of luxury brands in 2025- How Jennifer started her own agency- The basics of crisis managementEpisode Timeline:1:45Introduction to Jennifer Adler and Adler PR2:45How to choose a luxury influencer4:45How are luxury brands positioning themselves in today's economy7:25Has the idea of luxury changed over the past 20 years?9:10How does Jennifer keep her finger on the pulse10:00Preparing clients for a crisis12:00The Coldplay debacle crisis15:15The importance of a cool head in a crisis17:00The quote that inspired Jennifer to start her own agency20:20Lessons Jennifer learned hosting the "Earn It" podcast22:00Working with Medieval Times25:22Jennifer's thought leadership philosophyThis episode’s guest:• Jennifer Adler in LinkedIn• Adler Public Relations• Adler Public Relations on Instagram• "Earn It" podcast Hosted on Acast. See acast.com/privacy for more information.

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