Feeling pulled in a million “shoulds”? In this refreshingly real conversation, PR & marketing pro Melanie Whittaker (joining us from Spain) talks about ditching comparison, showing up as your full self, and building an audience that actually cares. We unpack why personality beats polish, how to choose platforms you genuinely enjoy (hello, Threads), turning episodes into shareable soundbites, and keeping your message crystal-clear across your site and socials so listeners know exactly how to work with you. We also get into compounding visibility, asking guests and your community to share, and giving yourself permission to promote your own offers on your own show. If you’ve been stuck in your head or second-guessing your strategy, this one’s your nudge to take up space and keep going.Website: https://www.youareyourmarketing.comFreebie (guide): https://www.youareyourmarketing.com/freebieInstagram: https://www.instagram.com/youareyourmarketingThreads: https://www.threads.com/@youareyourmarketing

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