Welcome to the world of marketing and personal growth on this episode of the Pockets of Knowledge podcast, featuring the remarkable journey of Emma Schermer Tamir, the founder of Marketing by Emma. This episode unveils the intertwining paths of marketing, YouTube branding, and the pivotal role of self-confidence in forging success. 
Emma shares her serendipitous plunge into marketing, sparked by a blend of luck, opportunity, and her knack for writing and communication. Her transformative journey from the precipice of a lackluster job to the helm of a flourishing e-commerce copywriting firm helped over 2,000 businesses boost their sales and build their brands online, highlights the unpredictable nature of career evolution. 
Throughout the episode, Emma shares her thoughts on what makes marketing truly work, sharing her insights on building a brand that stands out in today's crowded market. She also takes us behind the scenes of her growing YouTube channel, discussing the ups and downs, challenges, and breakthroughs in creating engaging content that resonates with audiences.
As the conversation unfolds, Emma’s insights into leveraging YouTube as a blend of luck, opportunity, and her knack for writing and communication. Her transformative journey from the precipice of a lackluster job to the helm of a flourishing e-commerce copywriting firm helped over 2,000 businesses boost their sales and build their brands online, highlights the unpredictable nature of career evolution. 
This isn't just another podcast episode—it's a deep dive into the life of someone who's carved out success on her own terms. Emma's journey is packed with lessons for anyone looking to make their mark in marketing or to find their voice in the digital age. So, if you're ready for a blend of inspiration, strategy, and genuine storytelling, tune into Pockets of Knowledge and let Emma Schermer Tamir's story captivate and guide you.
Bio:
Emma Schermer Tamir helps businesses in high-competition environments become unbeatable brands. Through her proven techniques and winning strategies, Emma has led her team at Marketing by Emma to help over 2,000 businesses boost their sales and build their brands online.
As a thought leader and trusted consultant in the e-commerce and Amazon space, Emma demystifies complex topics like marketing, e-commerce, and branding. Whether she's speaking on stages across the globe, leading her team, or guiding clients, her goal is to empower everyone to tap into their curiosity to create stronger conversions, loyal fans, and killer brands.
Connect with Emma:
Email: [email protected]
[email protected]
Website: www.marketingbyemma.com
Facebook: https://www.facebook.com/marketingbyemma/
Instagram: https://www.instagram.com/eschermer/
LinkedIn: https://www.linkedin.com/in/emma-schermer-tamir/
YouTube:  www.youtube.com/marketingbyemma
Resources:
www.marketingbyemma.com/freeanalysis
Books mentioned:
They Ask, You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer –by Marcus Sheridan
Influence, New and Expanded: The Psychology of Persuasion – by Robert B Cialdini PhD
Thinking, Fast and Slow – by Daniel Kahneman
Podcasts mentioned:
Hidden Brain - Shankar Vendantam -  https://podcasts.apple.com/us/podcast/hidden-brain/id1028908750
Huberman Lab - Andrew Huberman - 
https://podcasts.apple.com/us/podcast/huberman-lab/id1545953110
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Questions? Contact me through my website, www.PocketsofKnowledge.com, or find me on Instagram @desireedstanley. Thanks for listening!
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This podcast is intended to educate, inspire, and empower you on your personal journey. Please note that individuals on the show may have a direct or indirect financial interest in products or services referred to in this episode.

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