Listen "Overcoming Complexity"
Episode Synopsis
Is the complexity of your project hurting you and your users? We all tend toward making our creations more and more complex, but we should all be asking if the complexity adds value to the user or not. The complexity of our creative processes can also add up until it paralyzes us. I was inspired to talk about this after listening to one of my favorite podcasts Copyblogger. Tim and Ethan cohost it mainly about writing and marketing ideas. This one was about overcoming fear as a writer. But it struck me that it can be the complexity that creates the block for so many of us. Programming code and writing thoughts are similar IMHO. So I am exploring this topic here and deciding to go simple.
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ZARZA We are Zarza, the prestigious firm behind major projects in information technology.