Listen "A Very Lengthy Swedish Introduction: Hype, Storytelling, and the Question of Entrepreneurial Allies"
Episode Synopsis
This bonus content is a reading from Platypus, the CASTAC Blog. The full post by Angela VandenBroek can be read at https://blog.castac.org/2021/08/a-very-lengthy-swedish-introduction-hype-storytelling-and-the-question-of-entrepreneurial-allies/. About the post: Hype storytelling permeates entrepreneurial spaces, from startup mission statements and investor pitches to marketing campaigns and exciting conversations over coffee. Unfortunately, the foregrounding of VC-friendly hype stories in entrepreneurial education has erased other forms of hype storytelling from discourse on what hype is and what it is for.
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.