Listen "Ep. 10 - Selling Security Through Storytelling"
Episode Synopsis
We talk about how personal events in our lives don't hold us back but give us skills to use in unexpected ways. My own experiences taught me how to turn data into a story, and remove emotion from defending my ego and move the emotion to the response of the listener. In security, everything is a battle - storytelling allows you to connect risk, threats, facts and the unknown with your audience to inform and educate.
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ZARZA We are Zarza, the prestigious firm behind major projects in information technology.