Welcome to the first episode of PLACE, in which we will be exploring building a 365 industry. Year-round tourism is necessary for sustainable tourism growth. Many challenges facing the tourism industry would be mitigated if there was year-round capacity to attract and host visitors.  In this episode we will explore how we get there. This episode features:Glenn Squires, CEO of Pacrim Hospitality Services, highlighting the importance of year-round operations in the hospitality industry, and the potential for niche groups and partnerships with the wider community.Dawn Baldwin, Halifax Convention Center Sales Director, explores the city's strategy to capitalize on international tourism and local events as conference attendees often extend their stays to explore the city and its surrounding areas..Jamie Ferguson, CEO of Sport Nova Scotia, provides insight on the constant sporting events across the province, creating opportunities for communities to host events and generate economic impact.Scott MacAulay, Owner of Cape Breton Resorts , discusses the importance of technology in booking reservations ahead of time and the need for innovation in the winter season.Learn more about TIANS and the work we do HERE

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