Sticking to the Brand Can Ruin Your Game

Pixel Papas
27/01/2025 22 min Temporada 1 Episodio 3

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Episode Synopsis

In this podcast episode, we delve into the ongoing debate of brand versus performance in game advertising, sharing insights on when to prioritize brand identity and when to focus on performance metrics. We discuss various topics related to gaming, including their personal experiences with legacy games, the influence of AI in music and game marketing, and the trend of simplicity in game ads.

gaming, AI music, game marketing, nostalgia, brand performance, game ads, simplicity, creative strategies

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