Optimal Aging

Optimal Aging

Por: Jay Croft
Are you a gym owner, personal trainer, or wellness professional looking to grow your business by attracting more clients over 50? Welcome to The Optimal Aging Podcast — your go-to resource for marketing, messaging, and member retention strategies tailored to the powerful 50+ demographic.Hosted by Jay Croft, founder of Prime Fit Content and longtime fitness writer, this podcast delivers real-world tips, expert interviews, and smart content strategies to help you:Stand out in a crowded fitness marketConnect with older clients who value qualityBuild trust through storytelling and clarityKeep members engaged and coming backWhether you're launching a new studio or want to grow a thriving community of active agers, you'll find practical, proven advice here — every week.💡 Topics include:• Fitness marketing for adults 50+• Email, video, and blog content that actually works• Branding, storytelling, and building trust• Retention strategies for gyms and training studios• Trends in wellness, longevity, and brain healthSubscribe now and learn how to build a better fitness business — by helping people age well and live better.Visit: https://primefitcontent.com
185 episodios disponibles

Latest episodes of the podcast Optimal Aging

Mostrando página 9 de 10

What's Your EQ? Emotional Intelligence Can Grow Your Fitness Business, with Lindsay Vastola 30/03/2021
We’re at a Unique Point in the Global Push for Fitness Over 50 -- with Colin Milner of the International Council on Active Aging 16/03/2021
From Trainer to Chiropractor to Integrative Movement Specialist, Dr. Evan Osar Shares Tips for Growing Your Fitness over 50 Business 09/03/2021
Does your fitness business have a crisis communications plan? Here's why and how to start, with communications expert Cindy Miller 02/03/2021
The GYMS Act would give $30 billion in pandemic aid to the fitness industry. Here's how IHRSA, CrossFit want gyms to help get it passed. 23/02/2021
15 Pro Hacks to Always Have Plenty of Content Ideas for Your Fitness, Wellbeing, Healthy Living Business 15/02/2021
Fit Over 50: Vitamins, minerals, nutritional supplements with 1985 World Series champion Greg Pryor of Life Priority 02/02/2021
What's Coming in 2021 for Fitness over 50: Returning to the Gym, Premium Service, and Providing Community -- with Rick Mayo of Alloy Personal Training 26/01/2021
Connecting Fitness to Healthcare Could Change Fitness Over 50, with Dr. Sean Pastuch of Active Life 19/01/2021
How Zeno Gym Entered the Home-Workout Arena with a Solid, Low-Tech Option 12/01/2021
Legendary Weightlifting Champ Dan John at 63: Why Gyms Should Cater to the Fit-Over-50 Market 05/01/2021
Turn Your Healthy Living Idea into an Online Business, with Keto Coaching Pioneer Kate Bay Jaramillo 22/12/2020
Do You Hate Selling, Too? Then Fitbiz Coach & Author Ryan McKenzie Has Some Advice for You 15/12/2020
Should Gyms Be Considered Essential Businesses? How Insurance-Backed ‘Prescription Fitness’ Can Help 08/12/2020
Fitness over 50 Roundtable: Three Business Owners Share Secrets of Their Success During the Covid-19 Crisis 01/12/2020
Fitness & Wellbeing Pros, Here's How to Not Suck at Writing Everyday Stuff 25/11/2020
Weight Loss for Women over 50: How Amy Lang Closed Her Gym and Opened a Thriving Online Coaching Business 17/11/2020
Gut Health and Biohacks for Better Holistic Health, with Wade Lightheart of BiOptimizers 10/11/2020
Nutrition After 50: What to Eat as Needs and Interests Change with Nutritionist Angel Plannels 03/11/2020
To Sell Fitness after 50, Focus on Improving Customers’ Lives, with Marketing Guru Jay Acunzo 27/10/2020
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