Optimal Aging

Optimal Aging

Por: Jay Croft
Are you a gym owner, personal trainer, or wellness professional looking to grow your business by attracting more clients over 50? Welcome to The Optimal Aging Podcast — your go-to resource for marketing, messaging, and member retention strategies tailored to the powerful 50+ demographic.Hosted by Jay Croft, founder of Prime Fit Content and longtime fitness writer, this podcast delivers real-world tips, expert interviews, and smart content strategies to help you:Stand out in a crowded fitness marketConnect with older clients who value qualityBuild trust through storytelling and clarityKeep members engaged and coming backWhether you're launching a new studio or want to grow a thriving community of active agers, you'll find practical, proven advice here — every week.💡 Topics include:• Fitness marketing for adults 50+• Email, video, and blog content that actually works• Branding, storytelling, and building trust• Retention strategies for gyms and training studios• Trends in wellness, longevity, and brain healthSubscribe now and learn how to build a better fitness business — by helping people age well and live better.Visit: https://primefitcontent.com
175 episodios disponibles

Latest episodes of the podcast Optimal Aging

Mostrando página 7 de 9

Sportswriter Ray Glier Turns His Focus on Older Athletes with GeezerJock Newsletter 14/12/2021
Robert Linkul on Training People over 50, Fighting Sarcopenia, and Closing His Gym Because of Covid. 07/12/2021
Fitness Veteran Eric Tepper on How He's Building GenStrong Fitness to Serve the Over-50 Market. 30/11/2021
After World Series Win, Washington Nationals Coach Tripp Keister Keeps Fitness A Priority At 51. 23/11/2021
Healthy Cooking and Shopping Tips from Cookbook Author and Food Journalist Susan Puckett. Ep. 51. 16/11/2021
Hit up churches, community colleges, other local resources to sell your fitness-over-50 offerings. With Julian Barnes of Boutique Fitness Solutions. Episode 50. 09/11/2021
How to Build an Email List for your Over-50 Fitness Business, and Make the Most of It. 26/10/2021
Focusing on People and Relationships Helps Midwestern Fitness Chain Orange Shoe Grow. Ep. 48 12/10/2021
Cannabis, CBD Can Play a Powerful Role in Athletic Performance and Recovery after 50, with Don Moxley of Longevity Labs and Mendi. 28/09/2021
Let's Talk about Menopause and How to Help Women Stay Fit, Well and Active. With Selene Yeager. 21/09/2021
How to Improve Your Content Marketing and Tell Awesome Stories about Fitness over 50. 14/09/2021
How You Can Help People over 50 Get Fit after They Face a Turning Point. With trainer, author and podcaster Christine Conti. 07/09/2021
Would You Like an Audience of 2 Million People for Your Over-50 Fitness Business? Here's How One FitPro Did It. 24/08/2021
Can ‘Nurse-Coaches’ Help Bridge the Gap Between Healthcare and Fitness after 50? With Nicole Vienneau 17/08/2021
Financial Fitness and Physical Fitness over 50 Are A Lot Alike: With Financial Planner Murs Tariq 10/08/2021
Built to Grow, Including Fitness over 50: Gym Owner and Entrepreneur Tim Lyons Knows the Power of Marketing 03/08/2021
Exercise vs. Dementia, Alzheimer's: Bringing Brain Health and Physical Fitness Together, with Martin Pazzani and John Spence of Act!vate 20/07/2021
How to Crush the Anti-‘Dad Bod’ Market for Men Who Want to be Fit over 50. With Mike Warren of Australia’s Ditch the Dad Bod. 13/07/2021
Let's Talk about Time and Money in Selling Fitness to People over 50. 29/06/2021
Gym Owners, Here's How to Use the Right Words and Images to Appeal to the Over-50 Fitness Market. 21/06/2021
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