Optimal Aging

Optimal Aging

Por: Jay Croft
Are you a gym owner, personal trainer, or wellness professional looking to grow your business by attracting more clients over 50? Welcome to The Optimal Aging Podcast — your go-to resource for marketing, messaging, and member retention strategies tailored to the powerful 50+ demographic.Hosted by Jay Croft, founder of Prime Fit Content and longtime fitness writer, this podcast delivers real-world tips, expert interviews, and smart content strategies to help you:Stand out in a crowded fitness marketConnect with older clients who value qualityBuild trust through storytelling and clarityKeep members engaged and coming backWhether you're launching a new studio or want to grow a thriving community of active agers, you'll find practical, proven advice here — every week.💡 Topics include:• Fitness marketing for adults 50+• Email, video, and blog content that actually works• Branding, storytelling, and building trust• Retention strategies for gyms and training studios• Trends in wellness, longevity, and brain healthSubscribe now and learn how to build a better fitness business — by helping people age well and live better.Visit: https://primefitcontent.com
176 episodios disponibles

Latest episodes of the podcast Optimal Aging

Mostrando página 6 de 9

Expert Tips to Grow Your Fitness-over-50 Business Now, with 3 Gym Owners Who Are Nailing It. Ep. 76 16/08/2022
'Medically Prescribed Fitness' Could Be Key in Linking Healthcare and Exercise. With Brian Prendergast of MedFit Care. Ep 75. 02/08/2022
How This Atlanta Gym Included People Over 50 and Recently Celebrated a Milestone Anniversary. Ep. 74 19/07/2022
Why You Must Make Your Marketing Clear about the Importance of Fitness over 50. 12/07/2022
'You Look Good for Your Age' and the 4 Types of Over-50 Fitness Consumer. Ep. 72 21/06/2022
This Brooklyn Couple Is Helping Active Agers Find the Right Place to Retire. What They're Finding Might Surprise You. Ep. 71. 14/06/2022
How an Online Learning Platform Helps Older Adults 'Get Set Up' in Fitness, Tech, Cooking and More. Ep. 70. 07/06/2022
Why the Fitness Business Association Went All-Virtual for Conferences, and How Fitness Businesses Are Evolving. With Josh Leve 31/05/2022
How to Help Active Agers Stay 'In Control at 50+' in Fitness, Finance and More, with Author Kerry Hannon. 24/05/2022
Remember to Keep Workouts Fun for People Over 50 If You Want to Build Steady Habits. 17/05/2022
What's Coming Soon In Fitness Technology and How Gyms Can Make the Most of It, with Natalia Karbasova of FitTech 19/04/2022
How a Broadway Actor Conquered NYC Fitness with His Colorful Approach, and What Gym OwnersCan Learn from Him. 05/04/2022
Preaching the Power of Content in Growing Your Gym, with Business Coach Chris Cooper 15/03/2022
Virtual Reality Is Connecting older Adults with Each Other, Travel, Fitness and More, with Kyle Rand of Rendever 03/03/2022
Money Tips from a Gym Owner and Financial Coach to Keep Your Fitness Business Fiscally Fit 15/02/2022
7 Keys to Showing You Want People over 50 in Your Gym or Studio 08/02/2022
Veteran Fitness Business Adviser Pat Rigsby on Coaching Gym Owners to Success 25/01/2022
Building Healthy Habits for Sustained Weight Loss, with Amy Lang of Moxie Club 18/01/2022
Don't Stop Now: 22 Tips for Promoting Your Fitness or Health Business in '22. 11/01/2022
A Look Ahead at the New Year with Dr. Dan Ritchie of the Functional Aging Institute 30/12/2021
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