DTC Marketer, Matthew Holman: Ecom Brands - This Is WHY Your Subscribers Are Cancelling!

26/06/2024 51 min Episodio 25
DTC Marketer, Matthew Holman: Ecom Brands - This Is WHY Your Subscribers Are Cancelling!

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Episode Synopsis

In this episode, Matt Holman, founder of Subscription Prescription and Commerce Catalyst, spills the tea on building successful subscription businesses. Learn how to master models, boost customer loyalty, navigate the tech stack (including platforms like QPilot and Recharge), and leverage the power of community building (think Chewy) – all while keeping your finger on the pulse of the Utah ecommerce scene. Meet Matthew HolmanMatt Holman is the innovator behind Subscription Prescription and Commerce Catalyst, offering deep insights into mastering subscription models and boosting customer retention. With a rich background in e-commerce and SaaS, particularly in Utah, Matt emphasizes the importance of tech stacks, analytics, and logistics in subscription-based businesses. He advocates for understanding customer demands and leveraging feedback to enhance value propositions. Matt is also passionate about building online communities and personal brands, underscoring the long-term benefits of authentic engagement