What if your ERP is secretly costing you 4X the price? Jon Blair, Free to Grow CFO founder, reveals the true cost and operational drag of the "NetSuite Trap" plaguing $20M+ ecommerce brands. He details the blueprint for right-sizing to a specialized tech stack (IMS + QuickBooks) and a fractional finance engine to slash costs. In this episode, learn how separating your GL from your operations and using cash-led forecasting helps you scale efficiently and avoid Q4 working capital disaster.Meet Jon BlairJon Blair is an ecommerce finance visionary who founded Free to Grow CFO to fill the massive gap between a bookkeeper and a full-time CFO. His firm provides fractional CFO/Controller services, asserting that lean e-commerce brands can achieve nine-figure revenue without a bloated in-house finance team. Jon specializes in solving "upstream" operational problems that cause "downstream" financial issues, focusing on cash-led forecasting and making smarter, risk-adjusted inventory bets.

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