Are Watch Brands Overvalued?

Openwork: Inside the Watch Industry
26/02/2024 48 min Episodio 4
Are Watch Brands Overvalued?

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Episode Synopsis

On this episode, we look at something both intangible and very consequential, and that’s the power of brands – what they are, why they matter, whether they should matter, and how they impact the watch industry and watch collectors.
Hosted by Asher Rapkin and Gabe Reilly, co-founders of Collective Horology, Openwork goes inside the watch industry.
You can find us online at collectivehorology.com. To get in touch with suggestions, feedback or questions, email [email protected].

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Geneva Watch Days 2025 – Facing Global Challenges, the Watch Industry Turns to Creativity 04/09/2025
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The Industry's Most Important Watches – From the Quartz Crisis to Today 18/08/2025
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