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Listen "How To Build A Brand (Part 2) - With "The North Face" Founder Hap Klopp"
Episode Synopsis
Welcome to part two of my conversation with "The North Face" Sports Apparel Empire Founder Hap Klopp:This is what's in it for you in detail:
00:00 - Intro & Learnings In Building "The North Face"
For Hap failure is just a guide to finding the right strategy in achieving an objective. Failing is ok and needs to be embraced by a company’s culture. In order to have motivated staff, the best strategy is to hire motivated people.
07:00 - How to deal with failure
17:24 - What it takes to be successful
It is fundamental to listen to the team and stakeholders of a company in order to build a sustainable business.The fundamental reason why Hap sold The North Face in 2000, was that the business needed more management, fund raising and process than what he enjoyed. Creating new products and innovation are more of his interest.
20:48 - Leadership Advice
More about Hap Klopp: In 1968 when Hap Klopp traded-in his corporate aspirations for the life of an entrepreneur, the support network for such endeavors was not nearly what it is today. However, Hap knew that he had what it took to run a successful business and lead The North Face for 20 years as his CEO. He sold the company in 2020 and today The North Face is valued at 13 billion USD. After the passing of his father, Hap Klopp ran the family business while finishing his undergraduate degree at Stanford. He then went on to complete his MBA while orchestrating the sale of the business. After graduation, he went out to interview for positions only to find that no one was willing to hire him to run something – they all wanted him to start at the bottom and work his way up – which sounded pretty boring.
Hap’s focus was on consumer goods, marketing, sales and branding; which landed him an interview at Proctor and Gamble. During the course of the interview, he was introduced to the corporate mores that have pushed so many of us to pursue the life of an entrepreneur. In short, P&G expected each employee to wear a white shirt and tie every day, to refrain from the use of nicknames and to dutifully mind their post until an opportunity for advancement was presented. It was settled, Hap was not cutout to work for anyone else, “I didn’t want any part of it…I didn’t fit into to it” – so he embarked on his entrepreneurial journey.
Website: https://en.m.wikipedia.org/wiki/The_North_Face
YouTube: https://youtu.be/wyNT3H7kvQI
- - -
Mentorit.TV Email: [email protected]
Website: http://www.principle.ch/#company
Road Trip by Joakim Karud https://soundcloud.com/joakimkarud
Music promoted by Audio Library https://youtu.be/vpssnpH_H4c
Learn more about your ad choices. Visit megaphone.fm/adchoices
00:00 - Intro & Learnings In Building "The North Face"
For Hap failure is just a guide to finding the right strategy in achieving an objective. Failing is ok and needs to be embraced by a company’s culture. In order to have motivated staff, the best strategy is to hire motivated people.
07:00 - How to deal with failure
17:24 - What it takes to be successful
It is fundamental to listen to the team and stakeholders of a company in order to build a sustainable business.The fundamental reason why Hap sold The North Face in 2000, was that the business needed more management, fund raising and process than what he enjoyed. Creating new products and innovation are more of his interest.
20:48 - Leadership Advice
More about Hap Klopp: In 1968 when Hap Klopp traded-in his corporate aspirations for the life of an entrepreneur, the support network for such endeavors was not nearly what it is today. However, Hap knew that he had what it took to run a successful business and lead The North Face for 20 years as his CEO. He sold the company in 2020 and today The North Face is valued at 13 billion USD. After the passing of his father, Hap Klopp ran the family business while finishing his undergraduate degree at Stanford. He then went on to complete his MBA while orchestrating the sale of the business. After graduation, he went out to interview for positions only to find that no one was willing to hire him to run something – they all wanted him to start at the bottom and work his way up – which sounded pretty boring.
Hap’s focus was on consumer goods, marketing, sales and branding; which landed him an interview at Proctor and Gamble. During the course of the interview, he was introduced to the corporate mores that have pushed so many of us to pursue the life of an entrepreneur. In short, P&G expected each employee to wear a white shirt and tie every day, to refrain from the use of nicknames and to dutifully mind their post until an opportunity for advancement was presented. It was settled, Hap was not cutout to work for anyone else, “I didn’t want any part of it…I didn’t fit into to it” – so he embarked on his entrepreneurial journey.
Website: https://en.m.wikipedia.org/wiki/The_North_Face
YouTube: https://youtu.be/wyNT3H7kvQI
- - -
Mentorit.TV Email: [email protected]
Website: http://www.principle.ch/#company
Road Trip by Joakim Karud https://soundcloud.com/joakimkarud
Music promoted by Audio Library https://youtu.be/vpssnpH_H4c
Learn more about your ad choices. Visit megaphone.fm/adchoices
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