ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "How Kobo is challenging Amazon in the e-reader space"
Episode Synopsis
Canadian brand Kobo is using the popularity of guilty pleasure titles to carve out a unique space with women for its Kobo-plus e-reader subscription. We're joined by Lindsay Gray of Rakuten Kobo and Shari Walczak of The Garden, Toronto, Canada.
More episodes of the podcast On Strategy Showcase
Meet the team behind Amazon's ad strategy
22/12/2025
Holiday Ads Special Live from Chicago
16/12/2025
On the Spot: The Ordinary & Claude AI
02/12/2025
Live from the 2025 UK Effie Awards
25/11/2025
In God we trust