Listen "Finding the right solver to plan campaigns"
Episode Synopsis
David Huygens, Senior Product Manager at OMP and an expert in all things solver, was intrigued by the campaign planning problem when he first started working at OMP. What followed was a multi-year journey to finding the best methods for solving the campaign planning problem, drawing upon everything from mixed-integer programming to heuristics.
More episodes of the podcast OMP Talks
Key takeaways from the 2025 OMP Conference
20/11/2025
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.