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Listen "Ep. 4 – People, stories, data, and delight – get real for success in omnichannel teams – Gina Balarin"
Episode Synopsis
Gina Balarin – content marketer by profession, story-teller by passion – helps organisations tell their customer's stories better. Stories inherently transcend channels and departments by addressing to overall brand/customer relationship. And customers can’t tell really good stories if they haven’t good experiences across all stages of the customer lifecycle and across all channels. So, who could be a better interviewee for the Omnichannel Podcast?
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