Beyond Borders: How African Brands Can Achieve Global Leadership

Olu's Files
23/08/2020 30 min

Listen "Beyond Borders: How African Brands Can Achieve Global Leadership"

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Episode Synopsis

Why is Africa dominated by global brands? Is there a path to global leadership for brands of African origin? How could brands of African origin win even within their own continent? With analysis of successful brands from popular culture, this podcast proposes 5 (five) strategies for African brands to achieve global leadership. #africa #brands #business #marketing

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