Heidi Luerra is the Founder & CEO of RAW Artists, the world's largest independent arts organization. Over the past decade, Heidi has grown RAW to a worldwide operation in over 80 cities with almost 200k artists in the RAW community.  She's publishing her first book "The Work of Art" this September. "The Work of Art" covers topics from personal branding, budgeting, and mental health, to guidance on clearing the hurdles that come forth as you rise to steady success. So without further ado, please enjoy this conversation with Heidi Luerra.

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