Jason Deutsch, co-founder of PreviMedica, joins hosts Phil Beene and Mac Gambill to talk about his experience building a digital health business way before it was cool, including [4:05] what he learned from putting out a digital wellness MVP (minimum viable product), [8:00] what scalability problems he ran into and how they addressed them with technology, [14:10] how they went about defining and packaging your digital wellness offering, [16:10] how they tested and found the right pricing model for your new offering, [17:45] how they are measuring success and their KPIs (key performance indicators), [21:50] and his take on whether it is possible make a purely digital health service model sticky enough for consumers, and how they do it.Scale Well is now The Nudgecast (The Official Nudge Podcast)! Find more episodes here. Hosted on Acast. See acast.com/privacy for more information.

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