In this captivating episode of "Bacon to Banking," we chat with Rob Lederer, the mastermind behind Primo Small Goods. Rob shares his extraordinary journey from steering Australia's largest producer of ham, bacon, and smallgoods to founding a highly successful lending business. He delves into the challenges of scaling a family-owned enterprise and the strategic moves that drove its impressive growth. Rob also discusses his transition from the food industry to finance, highlighting the entrepreneurial spirit and business insights that have fuelled his success in both fields. Tune in for an inspiring conversation that explores the synergy between food production and financial services, and the valuable lessons Rob has learned along the way.
Jean-Pierre (JP) is a distinguished co-founder of the SLA Group of companies, with over two decades of expertise in lending and banking. His journey is defined by spearheading intricate commercial transactions within the organisation. JP’s extensive portfolio covers a wide range of lending transactions, including substantial commercial investment loans, leverage deals, structured equipment finance, and construction loans, some exceeding $750 million.
Before co-founding Simplicity & MKP, JP led the commercial division at a prominent Australian brokerage house. During his tenure, he oversaw settlements totalling over $2 billion, leading his team to secure 15 prestigious state and national awards. Notably, he was named National Commercial Broker of the Year by ANZ in 2014 and Westpac in 2015. He also earned numerous accolades from renowned aggregators.
In 2023, JP added to his impressive list of accolades, winning the Australian Broker of the Year and Commercial Broker of the Year awards at the Australian Mortgage Awards, as well as the Commercial Broker of the Year award at the Australian Broking Awards. He was also recognised as a Top Broker Commercial by MPA Magazine and earned a spot on the Global 100 list of Most Influential People in Broking.
In summary, Jean-Pierre is a luminary in commercial lending, celebrated for his leadership, extensive experience, and a record of accolades that reflects his unwavering commitment to excellence. With his recent awards in 2023, he continues to set the standard in the industry.
https://www.linkedin.com/in/jpgortan/
 Dino Pacella embodies a profound mission to inspire, motivate, and encourage as many people as possible while simultaneously championing the cause of finance brokers. He ardently believes that there is no real secret to success but to follow one’s passions and work relentlessly, pushing through obstacles and excuses that may surface on the toughest of days.
As Head of Third Party Relationships for the Simplicity Loans & Advisory Group, Dino is responsible for providing strategic direction, market share growth and amplification of the brand through our third party channel - Marketplace Finance
His journey, marked by both business failures and personal successes, has forged him into a passionate individual with resilience and determination at his core. Notably, Dino established National Finance Brokers Day in 2015, further reflecting his dedication to raising awareness in the finance industry. For more information, please visit the website at:
 https://www.nationalfinancebrokersday.com.au
https://www.linkedin.com/in/dinopacellaofficial/
https://www.instagram.com/dinopacellaofficial/
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https://nationalfinancebrokersday.com.au/
Podcast Producer: https://piccolopodcasts.com.au/

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