In this episode of No Contingencies, Claire and Terra sit down with digital marketing expert Christin Lewis, owner of Coastal Creative Co. and On the Go Socials, to unpack what it really takes to stand out in today’s fast-moving online world. Christin reveals how she manages major accounts like Historic Downtown Panama City, the branding mistakes most businesses make, and why consistency is everything. She breaks down the essentials of brand kits, logo suites, fonts, color palettes, and how B-roll can skyrocket your reach — especially with the ever-changing Instagram algorithm. From website revamps to content batching, short-form video strategies, trial reels, and her brand-new social media subscription service for realtors, Christin shares practical tips you can start implementing today. Plus, the girls dive into mom life, Enneagram chaos, local restaurant favorites, and what makes living on the Gulf Coast so special. Perfect for real estate agents, small business owners, creators, and anyone trying to grow online, this episode is packed with relatable laughs and marketing gems you don’t want to miss.

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