Mic Drop #1: Why Sponsorships Are Killing Your Business: The ROI Secret Every Entrepreneur Must Know | Carl Runefelt

08/01/2025 5 min
Mic Drop #1: Why Sponsorships Are Killing Your Business: The ROI Secret Every Entrepreneur Must Know | Carl Runefelt

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Episode Synopsis

In these ‘Mic Drops’, I’ll be spotlighting my favourite, most impactful moments from past episodes of No Bollocks with Matt Haycox. These are the moments that hit hardest, offer the most value, and deserve to be heard again.In this ‘Mic Drop’ episode, I reflect on the strategic choices business owners face when it comes to marketing spend. Joined by Carl Runefelt, the conversation highlights the value of digital ads like Google and Facebook over traditional sponsorships, especially for small to mid-sized businesses. Carl shares his insights on why ROI is easier to track with digital campaigns and how measuring success is key to scaling effectively.For anyone looking to grow their brand or presence online, this conversation provides practical advice on leveraging paid advertising, avoiding unmeasurable sponsorships, and building an authentic YouTube channel from scratch. Carl emphasises the importance of consistency, starting before you're ready, and embracing imperfection as part of the journey to success.Listen to the full episode: From Supermarket to Crypto Billionaire: Carl Runefelt’s Unbelievable Rise - Matt Haycox - Entrepreneur, Investor, Mentor, PhilanthropistListen on SpotifyListen on Apple Podcasts#CryptoBillionaire #Bitcoin #CarlRunefelt #EntrepreneurMindset #FinancialFreedom #StrippingOffPodcast #CryptoInvesting #BusinessGrowth #MattHecox #BullMarket #BearMarket #WealthCreation #PersonalBranding #Leadership #ResultsDriven========================Connect with Matt Haycox, No BS Business Podcast Host & 8-Figure Entrepreneur. I’m Matt Haycox, entrepreneur, investor, and your straight-talking guide to building a business that actually works. I’ve raised over £750M, built (and rebuilt) 8-figure companies, and learned the hard way what it really takes to win. On No Bollocks with Matt Haycox, I cut through the bollocks to bring you raw conversations with 7–8 figure founders, investors, and experts who’ve been there, done it, and got the scars to prove it. No hype, no theory, just actionable strategies you can use today to start, grow, and scale your business. Whether you’re stuck in your 9–5, building your side hustle, or trying to hit your first £100k month, this is your go-to podcast for entrepreneur tips, startup growth strategies, raising capital, building a personal brand, and avoiding the costly mistakes most founders make. 📩 Get Matt’s free business newsletter for weekly strategies, mindset shifts, and behind-the-scenes lessons → https://nobollockswithmatthaycox.beehiiv.com/subscribe ▶ Instagram – https://www.instagram.com/thematthaycox/ ▶ YouTube – No Bollocks Podcast - YouTube ▶ LinkedIn – https://www.li...

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