In this episode of The Next Biz Thing, we spotlight Plin https://plin.es/, a Spanish company revolutionizing the mobile accessories market through smart product design and innovative retail displays. Founded by a multidisciplinary team in 2015, Plin combines engineering, business strategy, and marketing to deliver high-quality, affordable accessories while transforming how they’re sold. We explore how their patented display systems boost retail sales, why impulse buying is central to their strategy, and how their values of durability, accessibility, and trust have fueled long-term growth. A must-listen for anyone interested in product-led innovation, retail strategy, and sustainable business models.

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