Listen "S1E6: Washi Tape Wife (with Charlotte Baines)"
Episode Synopsis
Watch this episode on YouTube.In this episode of NeBiznis, Rob welcomes his wife, Charlotte, a nurse with a passion for journaling and stationery. Charlotte shares her journey from nursing to launching her creative business ArtiiSmartii, where she designs stickers, bookmarks, and notepads. They discuss the therapeutic value of journaling, balancing creativity with work and the challenges of starting a small business. From washi tape obsessions to collaborating with local shops, Charlotte’s story highlights how following your passion can grow into something more.Follow us on Instagram, YouTube, X, Facebook and more!Chapters00:00 – Introduction & Washi Tape Obsession04:15 – Charlotte’s Origin Story09:32 – Nursing Career & Challenges14:47 – Finding Balance Through Journaling20:10 – The Birth of Artie Smartie25:26 – First Products & Collaborations30:38 – Growing a Creative Business35:12 – Fun Characters & Favourite Creations38:20 – Quick-Fire Questions40:30 – Closing & Where to Find Charlotte
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