In this conversation, I speak with Ilan Sobol, CEO of Bio Harvest Sciences, who shares his diverse background and journey from South Africa to leading a biotech company focused on plant cell technology. He discusses the importance of cultural insights, the entrepreneurial spirit, and the scientific innovations driving Bio Harvest's success. The conversation also delves into market strategies, the balance between educating consumers and scaling production, and the critical feedback loop from customers that informs research and development.Bioharvest’s Website https://bioharvest.com/Nano Cap Podcast Website https://www.nanocappod.com/

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