The world is a busy place in which we're constantly bombarded by text messages, voice messages, phone calls, social media notifications and emails. There's only so much stimulation a nervous system can take! Many people are  filtering their sensory experiences to keep the noise out by toning down their time spent on social media or online.When you create an opt-in for your newsletter, you want to make sure that you're not part of the noise that potential subscribers filter out!In this episode, we look at how to do that by:being specific about the information that needs to appear on your opt-in form,analyzing examples of effective opt-ins from other children's authors,making sure you know the basics of writing an author newsletter. For show notes, transcripts and links mentioned in the episode, visit my websiteYou can also connect with me on InstagramHave something to say? Send me a message!

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